Operations Articles

Your business’s profitability plays a major role in whether your company succeeds or fails. And if you want to find out how profitable your business is, you need to look at your profit margin. But if you really want to see where your business stands, you have to do a little more digging and analyzing. […]

Your current customers spend an average of 67% more than new customers. Why? Current customers are more familiar with and loyal to your brand. And, you have upselling and cross-selling opportunities when it comes to your current customer base. What business owner doesn’t want to bring in more revenue? Learn about upselling and cross-selling, the […]

According to one source, over 60% of small businesses don’t have a point of sale system in place. Does your business fall into 60%+? If so, your small company could be missing out on a smoother system and in-depth sales reports.

Do you own a service business? If so, you know that figuring out how to price services isn’t always easy. To make sure your small business is profitable, try these tips for pricing services. 

When Goldilocks broke into the Three Bears’ home, she needed a bed that was just right, not too small and not too large. Likewise, when you break into the market, you need to set prices that are just right, not too low and not too high. Could freemium pricing be your “just right” strategy?

After weeks of back and forth, you finally break down and are ready to buy that new plasma screen TV. But before you take the plunge, do you look for discount pricing to score the best deal? If you do, you’re like 74% of Americans who say special offers are a top factor when deciding […]